10 Best AI Powered Email Marketing Tools to Boost Your Campaigns
November 5, 2025
Email marketing has become smarter and more personalized with the help of AI. Modern platforms now assist marketers in planning, creating, and optimizing campaigns that connect better with their audience. These tools make it easier to design messages, automate workflows, and improve performance using data and insights.
In this blog, we look at some of the best AI-powered email marketing platforms available today. You will also find their key features and pricing details to help you choose the one that fits your business needs and marketing goals.
Mailmodo is an AI email marketing platform that aims to make the entire campaign creation process not only simple but also efficient and effective. Rather than manually constructing workflows, you just explain your goal, and Mailmodo's AI takes care of the rest by creating the entire journey with all the triggers, content, and time scheduling. It helps in coming up with subject lines, writing attractive copies, and choosing the best templates so that marketers get more time for their creative side and strategic thinking instead of mere execution.
What makes Mailmodo different from other similar tools is its learning and adapting capability. Its AI is always looking at user engagement and, thus, it provides real-time performance-optimization suggestions. Being fully equipped to support the insertion of interactive elements like polls, surveys, and feedback forms into emails, Mailmodo lets brands build a more engaging, two-way communication with customers resulting in higher conversions and more stable relationships.
Key Features
Pricing:
Free plan: ₹0/month
Lite plan: $39/month
Pro plan: $99/month
Max plan: $249/month
HubSpot is a leading marketing platform that is widely known for integrating email marketing, automation, and CRM management in a single place. It essentially empowers marketers to run tailored campaigns, time their messages, and monitor user interaction without any hassle. HubSpot, with its neat interface and powerful workflow automation, is essentially a customer communication management tool that helps teams stay consistent in their outreach efforts across various channels.
What makes HubSpot valuable is its ability to provide a complete view of each contact and how they interact with your brand. From lead nurturing and segmentation to campaign reporting, every feature is designed to make marketing decisions more strategic. Its built-in analytics, templates, and testing tools also make it easier to plan, execute, and refine campaigns for better performance.
Key Features
Pricing:
Free plan: ₹0/month
Starter plan: $20/month
Professional plan: $890/month
Enterprise plan: $3,600/month
Brevo which was previously known as Sendinblue is essentially about making email marketing easy and productive. It combines campaign creation, automation, contact management, and analytics into a neat interface that is user-friendly. Small and medium businesses are able to brand their messages, take their campaigns on schedule, and be consistent with their channels without having to deal with any extra complexities.
The platform is like a command center from where all the work is kept organized. It is possible for you to handle lists, create automated journeys, and check up on the performance through the use of the clear reports. In addition to that, Brevo also allows the use of SMS, WhatsApp, live chat, and a built-in CRM, which is advantageous to the marketing and sales teams as it helps them to coordinate while at the same time keeping a complete view of each customer.
Key Features
Pricing:
Free plan: ₹0/month (up to 300 emails/day)
Starter plan: $9/month
Business plan: $18/month
BrevoPlus plan: Custom pricing
Optimove is a customer marketing platform that supports brands in building relationships with customers on a deeper level by employing data and automation. The platform combines customer insights, campaign management, and predictive analytics to create highly relevant messages that are delivered through email and other channels. Essentially, the platform is about understanding customers' behavior so that every communication feels like a direct and heartfelt one
Its strength lies in its ability to unify data from different sources and turn it into actionable strategies. Marketers can identify audience segments, predict future actions, and plan campaigns that align with customer needs. Optimove also provides advanced reporting and testing tools that make it easier to measure impact and continuously refine marketing efforts for better engagement and retention.
Key Features
Pricing:
Free plan: Not available
Pricing: Custom, based on business size and data volume
Jasper is a content creation platform that utilizes artificial intelligence to help marketers write compelling and engaging emails. The tool is meant for people who want to cut down on their copywriting time while still keeping up the quality and brand consistency. With short prompts or campaign objectives, Jasper can create entire email drafts, subject lines, and even newsletter or promotion ideas.
What makes Jasper a great tool for marketers is its flexibility and the ability of the model to adjust its tone. The platform helps users to set brand standards, characterize the voice and style, and keep the same tone in all email campaigns. There are also some collaboration tools and templates on the platform which can make it easier for the teams to plan and work on the execution of the campaigns, especially when they have a short time period to complete the work.
Key Features
Pricing:
Free plan: ₹0/month (trial available)
Creator plan: $39/month
Pro plan: $59/month per user
Business plan: Custom pricing
MailerLite is an uncluttered, user-friendly platform aimed at small and medium-sized enterprises that are inclined towards simple and effective solutions. It lets users create campaigns, schedule automatic answers, and keep up with the results without involving a complicated technical side. The whole marketing task can be done from one place, which is very convenient and the interface is so intuitive that it hardly takes any time to come up with professional newsletters.
Its main appeal lies in efficiency and flexibility. With automation tools, templates, and integrations for e-commerce and websites, MailerLite helps businesses maintain consistent communication and build stronger customer connections.
Key Features
Pricing:
Free plan: ₹0/month (up to 12,000 emails/month)
Growing Business plan: $10/month
Advanced plan: $20/month
Enterprise plan: Custom pricing
Klaviyo is a robust platform designed specifically for e-commerce brands that aim to utilize customer data in order to personalize their marketing. By directly connecting with online stores, it tracks browsing and purchase behavior, thus enabling businesses to send targeted messages that have the effect of increasing their sales. The installation is quite simple, and users can as well effortlessly set up automated campaigns that are a response to customer actions in real time.
Its strength lies in its deep analytics and segmentation. Klaviyo allows marketers to understand customer journeys and tailor content that fits each stage, from welcome emails to re-engagement offers. This data-driven approach helps brands improve conversions while maintaining a consistent customer experience.
Key Features
Pricing:
Free plan: ₹0/month (up to 250 contacts)
Email plan: $20/month
Email & SMS plan: $35/month
Custom plan: Based on contact volume
Ortto is an all-in-one marketing automation platform that combines customer data, email marketing, and analytics in a single space. It helps businesses create personalized experiences by bringing together information from multiple sources, making it easier to understand and engage audiences effectively. The interface is simple, yet it offers powerful tools for building customer journeys that align with business goals.
What makes Ortto a great tool is its commitment to insight-driven marketing. Users get the picture of customer journeys, see the interaction happening at every stage, and evaluate the results through clear and objective reports. Besides, it is a good tool for email campaigns, SMS, and in-app messaging which allows businesses to deliver consistent communication across channels.
Key Features
Pricing:
Free plan: ₹0/month (limited features)
Professional plan: $169/month
Business plan: $279/month
Enterprise plan: Custom pricing
GetResponse is essentially a comprehensive tool that can efficiently handle email campaigns, automation, and customer engagement for businesses all in one place. It offers a user-friendly space where marketers can create newsletters, develop workflows, and check their results without the need for advanced technical skills. The platform is equally good for small businesses as well as big companies that are looking for a dependable and easy-to-use solution.
Its adaptability is really what makes it different. Along with standard email instruments, GetResponse also supports landing pages, webinars, and e-commerce integrations. By having features like segmentation, lead scoring, and automation on hand, marketers can develop highly personalized customer journeys that follow the funnel from awareness to conversion in a very natural way and, ultimately, they become paying customers.
Key Features
Drip is a tool for e-commerce businesses that aim to connect deeper with their customers by means of personal and timely e-mail. It mainly helps online stores to send behavior-based campaigns like giving suggestions of products, reminding customers of abandoned carts, and following up after purchase. The interface is tidy and the user can easily find his way, thus a campaign can be set up very quickly and with little effort.
Why Drip is so powerful is its emphasis on automation and customer insights. It monitors the activities of users on websites and stores, and thus converts that information into focused communication which results in repeat sales. Due to its smooth e-commerce integrations, Drip is a great tool for businesses to send the most relevant messages that not only attract but also retain their customers for a long time.
Key Features
Pricing:
Free plan: Not available
Basic plan: $39/month (up to 2,500 contacts)
Pro plan: $89/month
Enterprise plan: Custom pricing
Email marketing has entered a new era where intelligence and creativity work together to deliver real results. The platforms discussed here each bring unique strengths that help businesses connect with their audiences more effectively. Whether your focus is automation, personalization, or data-driven insights, the right tool can simplify your workflow and enhance engagement. Choosing a platform that aligns with your goals and budget will help you build meaningful relationships and achieve consistent growth through smarter email marketing.
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Mailmodo is an email marketing tool, powered by AMP Emails, enabling users to create & send app-like interactive emails to improve conversions.
This allows your users to
- Book meetings
- Submit quizzes
- Take polls
- Share reviews
- Take NPS & CAST surveys
and much more all inside the email itself
